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Content Writer

Milwaukee, WI
MARS Solutions Group is looking for an experienced Content Writer located in Milwaukee, WI. Our client is a well-known and highly respected financial services mutual organization seeking bright, tech-savvy talent. Join a strong, innovative, and growing team with impressive employee perks.
We are looking for an enthusiast person to help our web portal teams in optimizing the experience. We seek someone with skills in web content strategy.
Important things that we will ask you to do include :
- Creation of topical content strategies
-Keyword research to inform content strategy
On-page optimization of new and existing content
- Trusted partner to editorial teams
- Measurement, analysis and reporting on platform performance
Must Have:
3-5 years relevant work experience required
Experience with SEO optimization and content audits
Strong analytical and problem-solving skills
Fluent in using data from tools – Adobe Analytics – to inform content and optimization strategy
Experience in creating IA and topic focused content strategy
Can simplify complex ideas for various stakeholders
Nice to Have:
Experience with SEO for publishers a major bonus
A history of success in crafting content strategies that drive measurable business value
A foundational understanding of frontend web design, including basic HTML and CSS
Experience with a variety of content management systems
About MARS Solutions Group:
MARS Solutions Group provides a range of opportunities for meaningful work by understanding that employment fit is a combination of people, process, and technology. We leverage our experienced and compassionate team to bring humanity to matching you with the right advanced technology role, and stay connected with you to help you attain your professional goals.
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